Evaluation

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The evaluation is worth 20% of your production module so it is really worth doing properly.

Within the evaluation you need to answer the following questions:

• In what ways does your production use, develop or challenge forms and conventions of real fiction films (in your chosen genre)?

• How does your film represent particular social groups?

• What kind of media institution might distribute your film and why?

• Who would be the audience for your film?

• How did you attract/address your audience?

• What have you learnt about technologies in the process of constructing this film?

• Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

It is important that your evaluation utilises digital technology to the full…the examiners are looking for creativity in your evaluation.

At a minimum this should be links to other pages of sites, data, etc. but consider this article on Pete’s Media Blog site which give some excellent advice:

http://petesmediablog.blogspot.com/2010/11/evaluation-for-ocr-coursework.html

and also this one . . .

http://petesmediablog.blogspot.com/2009/11/media-in-online-age-evaluations-for.html